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This event is SOLD OUT. Our venue will only accommodate a fixed number of attendees. Unfortunately this also means we will not be able to accept walk-in registrations. We apologize for the inconvenience, but appreciate your continued support for our events!
Blogging’s Role in Search Engine Optimization and Lead Generation
Why blogs are your #1 search marketing tool.
According to the Pew American Internet Study, 91% of all Internet users say search is the number one activity they do online.
What does this mean for marketers? It means that your potential clients are turning to the Internet, specifically the search engines, to find answers to their problems. And, as a marketer, it’s your job to be found there - waiving your arms with the solution.
Join award winning marketer, Chris Baggott, as he explains why it’s critical businesses and agencies participate in online marketing and how blogs are dynamic tools that companies can leverage to increase search presence.
Key Takeaways
How blogging dramatically impacts search engine results and serves as an entry into the world of social media – which is a world that facilitates a significant increase in web engagement, conversions and leads.
Translating an interest in blogging into an actionable plan; the why, what and how of successful corporate blogging.
Learn the factors in successful organic optimization and why organizational blogging should be considered as a core tactic for search engine optimization (SEO).
About the Speaker
Chris Baggott is an award-winning marketer who has been a leader in marketing for more than 20 years and was recently named one of the 100 Most Influential Marketers of 2008.
A marketing futurist and voice for blogging, search engine optimization and email best practices, Chris has been quoted in such publications as the Wall Street Journal, Forbes, Inc. and ADWEEK.
Chris is a co-founder of ExactTarget and is currently the CoFounder/CEO of Compendium Blogware, a software as a service blogging solution for businesses and organizations. Compendium focuses on organizational blogging and its role in search marketing.
Did you know??? HiMA Luncheons are GREAT for Networking!
Attendee ListSort by:Date | First Name | Last Name
Houston Interactive Marketing Association (HiMA) is organization that creates awareness, facilitates education and promotes utilization of interactive marketing. Founded in 2005, HiMA offers frequent educational and social events, mentoring and an user-generated, dynamic Web site where interactive professionals can connect, collaborate, network and learn.
As of today, this event is SOLD OUT. We apologize for any inconvenience, but our current meeting venue can only accommodate a fixed number of attendees. Thank you.
Chris Baggott is an award-winning marketer who has been a leader in marketing for more than 20 years and was recently named one of the 100 Most Influential Marketers of 2008. 
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